Trabajo 80h a la Semana mientras corro un Triatlón
I filmed and edited this vlog-style video following the CEO of Motor de Ventas as he competed in a triathlon. The goal was to highlight his mindset, discipline, and personal side—reinforcing the brand’s values of consistency, challenge, and self-leadership through dynamic, documentary-style storytelling.
[Client]
Motor de Ventas
[Year]
2025
[Services]
Filming and Post Production
[Catagory]
Youtube
Project Execution:
Concept Development:
The idea was to go beyond business and show the CEO’s personal grit and lifestyle, using the triathlon as a metaphor for the Motor de Ventas mindset: discipline, execution, and long-term thinking.
Pre-Production:
Coordinated logistics, route coverage, gear setup, and timing across multiple triathlon segments to ensure real-time coverage of the full event.
Production:
Shot on-location with a run-and-gun setup to capture movement, emotion, and the high-energy environment. Mixed interview-style reflections with active footage to build narrative flow.
Post-Production:
Edited the vlog to balance intensity with personal storytelling. Added music, pacing, and cuts that reflected the effort and determination of the challenge, while subtly tying back to brand values.
Distribution:
Published on Motor de Ventas' YouTube channel and social media to humanize the brand, inspire its audience, and strengthen CEO positioning.
Project Outcome:
The video provided a powerful narrative layer to the Motor de Ventas brand—showing not just what they teach, but how they live it. It deepened audience connection and reinforced trust through real, lived leadership.
Snaps From the Project
This video captured more than just the race—it told a story about mindset, discipline, and consistency. It felt real, human, and perfectly aligned with what we stand for as a brand.
Motor de Ventas Team
